Sports

West Indies players featured on mobile cricket game

Loop News

March 2, 2023 9:30 PM ET

4 mins read

West Indies players will be featured on a mobile cricket game for the first time, with the team becoming the first official cricket team featured on a game produced by NextWave Multimedia.

Cricket West Indies (CWI) made the announcement on Wednesday, reporting that a licensing partnership was signed with NextWave Multimedia, a Nazara Technologies independent subsidiary.

Under the agreement, 27 members of the West Indies men’s team will be featured in the latest version of the mobile game “World Cricket Championship 3 (WCC3).”

The 27 players, who are from the West Indies men’s Test, ODI, and T20I teams, will be featured in the team’s kits and shields.

The new game, WCC3, uses state-of-the-art gameplay features, realistic animation, and professional commentary to give the players an immersive experience.

CWI stated that the game added real-time motion capture of professional cricketers to make it more realistic.

The new game will feature the West Indies team in ODI, T20, and Test formats, and includes the official roster, player likeness, and team kits of all formats.

CWI Commercial Director Dominic Warne said they are excited by the opportunity.

“CWI is excited that with WCC3, West Indies fans now have the opportunity to emulate their heroes and play with their favorite West Indies players on their mobile devices. We want to provide access to the West Indies teams in different ways,” he said.

“Mobile and console gaming is a fast-growing entertainment space which can also introduce the West Indies teams to new audiences. We’re sure that fans and gamers will enjoy this realistic mobile cricket gaming experience, giving them the chance to take on the world and win with the #MeninMaroon,” Warne added.

NextWave Multimedia, Co-founder and CEO, P.R. Rajendran said that his company was excited about the collaboration with CWI.

“WCC3 is a unique, one-of-its-kind cricket mobile game in India that has gained the interest and admiration of many young players. In order to help our customers have a more realistic and immersive cricket experience, we have been working hard to integrate AI and build a real-time motion capture game,” he said.

“With this collaboration, our gamers will be able to play with the faces of the real West Indies team and I believe that will greatly enhance the experience for them. We believe this is a major step for us towards making WCC3 one of the most realistic cricket games in India,” Mr. Rajendra added.

CWI said the move is part of a new team licensing program done in partnership with the West Indies Players Association (WIPA).

Under the licensing program, fans get the opportunity to download, purchase and engage with licensed team products.

CWI says the program creates new revenue which it will invest back into cricket and to generate new revenue for the players’ payment pool.